Spectre heralds the beginning of the all-electric era for Rolls-Royce Motor Cars

Electric cars are now officially luxurious and stylish with the debut of Spectre, the first fully electric motor car by Rolls-Royce. Silent, powerful, and perfect, the ultra-luxury electric super coupé offers the most elevated electric motor car experience with a silent 584-HP ride and possesses all the qualities that have secured the Rolls-Royce legend for the most demanding consumer in the world – the Rolls-Royce client. A brand where perfection is about more than making the very best products, it is a culture, an attitude and their guiding philosophy, Spectre marks the start of a bold new ‘electric’ chapter for the luxury car industry. 

Photographed by Ali Al-Shammari @hyper_ali

Promising to go fully electric by the end of 2030, it was back in 1900, when co-founder, Charles Rolls, prophesied an electric future for the motor car and today 120 years later, the prophecy of Rolls-Royce Motors founding father has been fulfilled.

Created without any compromises, this next-generation Rolls-Royce has been subjected to a journey of more than 2.5 million kilometres, simulating more than 400 years of use for a Rolls-Royce. Staying true to the brand’s luxury ethos, the engineers have also harnessed a revolutionary ‘Decentralised Intelligence’ system that allows for the free and direct exchange of information between more than 1,000 vehicle functions, further elevating the marque’s celebrated quality of ride and the consumer experience. 

Photographed by Ali Al-Shammari @hyper_ali

The design is built on the Rolls-Royce all-aluminium ‘Architecture of Luxury’ and inspired by the clean lines of modern yachts. It is the epitome of contemporary yet timeless aesthetic that significantly progresses the brand’s iconography as it embarks on its electric age while staying true to its famed signature luxury design. The craftspeople have created a suite of contemporary prêt-à-porter personalisation possibilities, including Starlight Doors and Illuminated Fascia, inspiring clients to realise their own bespoke visions and ultimate comfort.

Photographed by Ali Al-Shammari @hyper_ali

Alongside the extraordinary, illuminated surfaces, Spectre is equipped with a completely redesigned digital architecture of luxury named SPIRIT, presented in quintessential Rolls-Royce style. Not only does SPIRIT manage the motor car’s functions, but it is seamlessly integrated into the marque’s Whispers application, allowing clients to interact with their car remotely, and receive live information curated by the marque’s luxury intelligence specialists. 

Photographed by Ali Al-Shammari @hyper_ali

Spectre is the spiritual successor of Phantom Coupe and first production two-door coupé to be equipped with 23-inch wheels, the biggest wheel to be fitted in a coupé and a charging time of approximately 38 minutes from 0-80% using DC charging. It also has a regenerative braking function that can be configured to suit the preference of the driver, with the push of a button marked ‘B’ on the Column Shifter.

Ushering in the next generation of Rolls Royce, it truly is an exclusive visionary design of dazzling power, effortless performance, and limitless freedom. 

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