Films4peace, the second annual film commission sponsored by PUMA.Peace (a subsidiary of the famous sports brand Puma) will be launched on World Peace Day.

World Peace Day, the United Nations international day of ceasefire which takes place on September 21st of each year, is a day in which individuals, organizations and countries demonstrate acts of peace. For this, PUMA.Peace has again commissioned short films by some of today's leading artists to interpret the subject of peace.

Hank Willis Thomas and Terence Nance's Movie Still

These films, which are curated by Mark Coetzee, will be released on World Peace Day on 21 September 2012 and shown at hundreds of cultural venues globally, on a dedicated films4peace website, through social networking and video sharing sites and blogs, at schools and universities, and on various TV channels, amongst others. They will be available to show without screening costs or restrictions from 21 September and then year round.

Films4peace features 21 of today’s most innovative contemporary artists visually interpreting the subject of peace. According to Mark Coetzee, "Artists confront us with the challenges of our time; Films4peace are both disturbing and inspiring, responsive to the reality of our time but they also ask us to be responsible for our actions."

21 artiststs have participated in Films4peace and include: Janet Biggs (USA), Ergin Çavuşoğlu (Bulgaria), Magali Charrier (France), Gregory Crewdson and Costanza Theodoli-Braschi (USA and UK), Yang Fudong (China), Tom Gran and Kayleigh Gibbons (UK), Max Hattler (Germany), Isaac Julien (UK), Peterson Kamwathi (Kenya), Joe Lawlor and Christine Molloy (Ireland), Nandipha Mntambo (Swaziland), Michael Nyman (UK), Noriko Okaku (Japan), Jacco Olivier (Netherlands) and Bill Porter (UK).

Michael Nyman's Movie Still
"We are honoured that so many amazing and high profile museums, galleries and online partners have joined us in this important initiative," remarked Mark Coetzee. Live screenings will accompany the online release at major museums globally, such as the Bass Museum of Art (Miami, USA), Centro Nacional de las Artes, (Mexico City, Mexico), Design Museum, London (UK), as well as public spaces around the world.

In keeping with the spirit of the commission, these films will be gifted to the world, within public domain and free from screening fees, as tools for peace. By releasing these short films as broadly as possible, on multiple live and virtual platforms, the aim is to effect positive social change and broaden the discussions around peace globally.

It's nice to see such an international collaboration  to support a harmonious and altruistic  initiative; World peace!

Films4peace will be available to download and watch online from 21 September 2012-World Peace Day

– Khaleejesque Staff Writer

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